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  • THE NEW MORELATO CREATIONS FOCUS ON THE ESSENCE

THE NEW MORELATO CREATIONS FOCUS ON THE ESSENCE

Monday, 28 June 2021 / Published in News

THE NEW MORELATO CREATIONS FOCUS ON THE ESSENCE

Morelato boasts a long history of master craftsmen who over the years have created timeless collections that remain popular all over the world. This is what prompted the idea of designing a new catalogue to illustrate the essence of the company: a contemporary approach to cabinet-making, today embodied by the third generation of the family. A company specialising in quality wood engineering, able to combine tradition, design and technology into a 100% Italian product of the highest quality. 

“Our aim was to present the new creations we’ve been working on for months, but at the same time, to tell the story of the company. So this volume features some of our iconic furnishings with a contemporary twist, alongside the new products.” This is how Alessandro Morelato explains the idea behind this catalogue.

Art direction and design are by Libero Rutilo. “Creating an interplay of the old and the new, the past and the future, our history and our present has taken us on a voyage of discovery through the projects that have marked Morelato’s history”, explains Libero Rutilo “and it’s been a thrilling, creative, rewarding experience.”

The new Morelato catalogue features delightful settings that take a look back over the past, offering a new take on it through contemporary style research.

 

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